The Quick Wins Approach: Small Tweaks, Big Results for Your Wedding Business
It’s not just wedding season. We’re out here fighting for our lives against Google core updates, even more Instagram changes, and the rise of artificial intelligence in wedding planning.
It’s never been more important to make sure your content is pulling its weight, and holding its own in an ever-changing environment. If your website or brand presence feels a little stale, or you’re not seeing the results you want from your content, my Quick Wins Audit is exactly what you need.
Think of it like a health check for your brand: strategic, efficient, and results focused. I don’t just focus on what isn’t working, but I also tell you what is, so you know what to do more of. I check what you’re ranking for, what you should be targeting, and what gaps you have against your competitors.
There’s no fluff and no filler, no generic list of tips - it’s clear advice from someone who understands couples, content and conversion like no one else.
What is a Content Audit (and Why Does It Matter Now)?
At its core, a content audit is a strategic review of your existing content - website, SEO, tone of voice, structure, and clarity. It helps you understand what’s resonating with your audience, what’s being ignored, and where small tweaks could lead to big wins.
Right now, this kind of clarity is more important than ever. In the past few months alone, we’ve seen:
A major Google update prioritising helpful, human-first content
Changes to how Instagram ranks content
The growing impact of AI-generated search results
The good news is that you don’t need to overhaul your whole website to keep up with these changes - but you do need to know where to focus.
What’s Included in a Quick Wins Audit?
My Quick Wins Audit is designed to give you actionable insights fast. Here’s what you’ll get:
A personalised content review of your website homepage, services page and/or blog, plus your social presence
A light-touch SEO audit, with focus on real-world impact
A simple, jargon-free report of what’s working - and what could be improved
Clear, implementable next steps (no guesswork required)
It’s tailored, strategic and aligned with how couples search, browse and book in today’s wedding market.
Typical Improvements You Can Expect
Every audit is different, but here are a few of the most common issues I spot - and fix:
Confusing or outdated homepage messaging
No clear call to action or booking pathway
Overly generic language that doesn’t reflect your brand
Missed SEO opportunities (titles, metadata, image alt tags)
Gendered language that unintentionally excludes potential clients
Blog content that lacks focus or purpose
Keyword opportunities you’re missing
A Quick Wins Audit doesn’t just tell you what’s wrong - it shows you what to do about it.
Want In? Book Your Audit Now
Whether you’re mid-season and overwhelmed, or planning a September strategy reset, this is your chance to get expert eyes on your content - without a full rebrand or retainer. Head to my services page to book, or contact me to find out more.